Answer:
Search Engine Optimization (SEO) is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs).
This can be done through optimizing the website content, structure, and on-page elements like titles, metatags, and anchor text. External factors like link building and social media engagement can also play a role in SEO.
SEO is an important part of any online marketing strategy, as it can help improve traffic and conversions from organic search results.
It’s a complex process that requires ongoing effort and optimization, but the benefits can be worth it for businesses with a strong online presence.
